Telling Your Story
Marketing Your Microenterprise Program

Wednesday, June 7, 2006
10:00am-11:30am PDT

Web-based TeleWorkshop

Sponsored by

Successful marketing of your microenterprise program yields happy clients, partners and funders. Public relations, marketing materials and targeted communication methods all play important roles in getting the word out. What strategies work and what is a waste of time? Join our experienced practitioners to learn what has worked for them. Ask questions and share your own "lessons learned" during this interactive, web-based teleworkshop.

Join us and learn how to:
Identify and differentiate target markets for your message
Create a compelling story
Take advantage of unexpected or unrecognized opportunities
Use the media effectively
Stretch your advertising and marketing dollars

Your Speakers
+ Marsha Bailey, founder and CEO, Women's Economic Ventures, will lead the workshop.
+ Barbara Johnson, former Executive Director of Women's Initiative and now a Community Economic Development Consultant, will share her experiences on marketing a microenterprise nonprofit.

Click here for bios >

When
Wednesday, June 7, 2006, 10:00am-11:30am PDT

Where
This is a virtual, web-based event and teleconference-you will be able to access the event from anywhere with a telephone and an Internet connection. Please make sure your system meets the technical requirements for joining this workshop.

Who Should Participate
Microenterprise staff involved with program marketing, program management, and fundraising, as well as board members and consultants.

Cost
Thanks to generous support from Union Bank of California, the workshop cost is $25 for CAMEO Members and $35 for non-members.

To learn more about CAMEO membership, click here >>

Note: Access to one phone and computer line for both trainings is included with your registration fee. As many people as can participate on one phone/internet line are welcome to attend for no additional charge. If you desire additional phone/internet lines, they will be charged at $15 each. This covers our costs for providing the extra lines.

Technical Requirements
CAMEO's Online Practitioner Workshops utilize web conferencing technology to save you the expense of traveling to in-person trainings. Please review our Online Workshop Technical Requirements to make sure your system is ready to join the web conference.

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Watch for Details on these Upcoming CAMEO Trainings

Integrating Savings and Credit
A Training for Microenterprise and IDA Practitioners
In-person Training - Oakland, CA
Thursday, July 20, 2006, 8:00am - 5:00pm PDT
Register Now! | Details >

Executive Leadership Program for Microenterprise Practitioners
In-person Seminars/Peer TA/Networking
October '06 - May '07

Developing a Social Venture
Web-based TeleWorkshop
October 10, 2006