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Responding to recommendations from a recent survey of the field in California, CAMEO has assembled a suite of resources to help raise public awareness of what microenterprise development is and why it should be an important part of every California community. California microenterprise development programs can use these resources to bolster their public relations and advocacy strategies.

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CAMEO Resources

California Quick Sheet [PDF]
This one-pager is packed with powerful statistics highlighting the impact of microenterprise development in California. Use this piece to help the media or someone unfamiliar with microenterprise easily understand what microenterprise development is and the incredible potential it holds.

CAMEO’s Aspects of MicroEnterprise Development [PDFs]
These briefs illuminate the many ways that microenterprise development integrates with a variety of client development and community development strategies.

• Workforce Development
• Economic Self-Sufficiency
• Community Development
• Asset Building
• New Americans

CAMEO’s 2003 Snapshot of California Microenterprise Development [PDF]

CAMEO's Public Education Brochure [PDF]
This in-depth microenterprise development primer is targeted to legislators and potential advocates. The Public Education Brochure issues an appeal to the general public for action on behalf of microenterprise programs and includes California-based success stories and statistics. The Brochure focuses on these central questions:

• What is microenterprise development and how does it benefit California?
• Why should I support access to microenterprise development for all Californians?
• How can I ensure local access to microenterprise development services?

Highlights from CAMEO's newsletter in our Microenterprise Program Library

Other Resources

Microenterprise Fast Facts (FIELD)

Microenterprise Fact Sheets (AEO)

California Microenterprise Employment Statistics (AEO)

California’s Asset Development Report Card (CFED)

Visit AEO’s Advocacy Resource Center to keep current on national advocacy efforts and for access to sample advocacy letters, e-mails, and call scripts.

Visit the Entrepreneur Action Center (AEO) to keep current on national advocacy efforts and for access to sample advocacy letters, e-mails, and call scripts.

California/Nevada Community Action Partnership’s Legislative Handbook [PDF] offers an overview of the legislative process and strategies for effective communication with legislators.

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The grassroots advocacy movement for microenterprise starts with you. Contact your legislators and the media and let them know that you support microenterprise development!